@article{Baillie_Dennings_Feldstein_2020, title={Endangered species condoms: a social marketing tool for starting conversations about population}, volume={4}, url={https://www.whp-journals.co.uk/JPS/article/view/648}, DOI={10.3197/jps.2020.4.2.31}, abstractNote={<p>The Endangered Species Condoms project was launched 10 years ago to bring the discussion of human population growth back into the environmental movement with a focus on human rights and reproductive justice. In that time, more than 1 million condoms have been distributed by thousands of volunteers. The principles of social marketing are used through the Endangered Species Condoms project to create a national discourse around the population issue. They are introduced in both formal teaching settings like high school and university classrooms as well as informal settings like community events and after-hours programing at zoos and museums to reach a broad, diverse audience.</p>}, number={2}, journal={The Journal of Population and Sustainability}, author={Baillie, Sarah and Dennings, Kelley and Feldstein, Stephanie}, year={2020}, month={Jun.}, pages={31–44} }